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The way Indians shop is changing rapidly. From large e-commerce giants like Amazon and Flipkart to small kirana stores and cafés, digital transactions have become the new normal.
The way Indians shop is changing rapidly. From large e-commerce giants like Amazon and Flipkart to small kirana stores and cafés, digital transactions have become the new normal.
But for millions of small and medium businesses (SMBs), setting up an e-commerce website or mobile app feels costly, complex, and time-consuming.
This is where WhatsApp Commerce steps in. By turning the most-used messaging app in India into a shopping destination, businesses can now sell directly via chat.
Customers don’t need to download extra apps, browse complicated websites, or even leave WhatsApp—they can see products, place orders, and make payments right inside their chat window.

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